The clip comes from Undertale, the 2015 indie RPG by Toby Fox, and is tied to Chara during the genocide route where the player kills every monster. Fans ripped the distorted encounter audio and uploaded it to soundboards and YouTube compilations, where it became shorthand for a corrupted, evil presence. Russian-speaking meme pages also share it as чара меме. It stays popular because it instantly signals dread in horror jumpscare edits, much like a jumpscare scream or a danger alarm, without needing any dialogue.