The line comes from the third season of Squid Game, the Korean survival drama that became a global hit on Netflix, where a tense exchange turns an animal comparison into an unexpectedly memorable moment. Once the season reached viewers, short dialogue clips like this one began circulating as reaction sounds, stripped from their original scene and reused whenever someone wanted to deny a label with comic seriousness. Its appeal has lasted because the phrase is short, easy to quote, and instantly recognisable to fans of the show.