The 'we'll be right back' announcement comes from the world of broadcast television, where calm announcer voiceovers covered commercial breaks for decades. The exact recording behind this clip is uncredited, but the phrase itself is one of the most recognisable pieces of broadcast language. Online, creators lifted it from intermission cards and station bumpers and turned it into a comic editing device, using it to fake a network interruption in the middle of memes, streams and fail compilations. Its staying power comes from instant recognition: three seconds of that reassuring voice tells any viewer a pause is coming.