Microsoft launched the Xbox Series X and Series S in November 2020, and the short startup chime quickly became one of the most recognisable sounds of that console generation. Shared across both models, it plays as the system boots and sets a calm, modern tone distinct from earlier Xbox sounds. Clips of it spread through unboxing videos, setup guides and gaming memes, where creators use it as shorthand for next-gen gaming. It remains popular because it is instantly tied to the console itself.