The sound comes from Diablo 2, Blizzard's 2000 action role playing game, where Fallen Shaman are the taller, staff carrying members of the Fallen who can raise their fallen kin. Their hit reaction became a familiar part of early game fights in the opening areas, heard repeatedly as players cut through groups of Fallen. Clips of individual enemy sounds were later shared on soundboards, letting this short reaction live outside the game as a reusable gaming effect for edits, streams and meme videos where a small hit needs an exaggerated response.