Very little is known about the original recording behind this clip, and it circulates simply as a short Dutch greeting sound on user soundboards. Its appeal online comes from how ordinary the phrase is, so it can be reused for almost any person, character or situation that needs a quick introduction. Short spoken phrases like this spread easily in chat apps, gaming servers and short videos because they are instantly understandable, easy to replay, and funny precisely because they explain nothing about who Willem is or why he is introducing himself.