Family Guy premiered in 1999, created by Seth MacFarlane, who also voices Peter Griffin, the bumbling father at the centre of the show. His calls to his wife Lois Griffin became a running shorthand for his character, repeated across episodes in different situations. Short Peter lines were later clipped for soundboards and meme edits, where the Hey Lois format spread because anyone could recognise the voice instantly without context. It remains popular as a brief reaction clip that signals a familiar cartoon interruption.
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Peter Griffin saying Hey Lois in Family Guy, this short voice clip is used as a reaction sound for calling out to someone or starting a joke online.
This is Peter Griffin's voice calling out to his wife Lois with a quick, questioning Hey Lois, what. Delivered in his familiar Rhode Island accent, the line is flat, nasal and instantly recognisable, cut off almost as soon as it starts. The abruptness is what makes it funny, like he is about to ask something important and then loses the thought. Played over a normal scene it turns an ordinary moment into a Family Guy reference, signalling confusion, interruption or a setup with no payoff, and viewers who know the show fill in the rest themselves.