Mátalas is a song by Mexican singer Alejandro Fernández, known for blending ranchera tradition with modern Latin pop. The title phrase became one of his most recognisable hooks, and fans have lifted this brief vocal moment into short-form videos, edits and soundboards where a single dramatic line can carry an entire joke or romantic moment. Its appeal lies in Fernández's reputation as a leading voice in Mexican music and in the phrase's instantly theatrical delivery, which works even for listeners who do not know the full song.