Place it as the final reveal after a misleading build-up, then follow the reveal with a short laugh, or cut straight to a dramatic ending card for a meme-style finish.
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This 17-second clip carries the bright chorus of Rick Astley's Never Gonna Give You Up, with his smooth lead vocal riding over punchy drums, bass and sparkling 1980s keyboards. It feels warm, confident and instantly familiar, like a sincere pop promise delivered with a wink. The song became a worldwide prank after people began sharing its video as a surprise link.