The Simpsons is the long running American animated sitcom created by Matt Groening, first broadcast in 1989, with Lisa Simpson voiced in English by Yeardley Smith as the middle child of the Simpson family. This clip circulates in its Spanish language form, where the phrase la cocaina gives it a second life outside the show among Spanish speaking meme communities. Short dubbed lines like this spread through soundboards, group chats and short video edits because they work without any episode context and can be reused as a reaction to almost anything.