24K Magic was released by Bruno Mars in 2016 as the lead single from his album of the same name, opening with the line about 24 karat magic in the air. Its retro funk and disco-influenced production helped it become a worldwide hit and a staple of party playlists, sports broadcasts and celebration videos. Short clips of the opening have since circulated widely on soundboards and social video, where the instantly recognisable hook is used to signal confidence, style and a big moment.