The line is associated with Bane, the masked villain played by Tom Hardy in The Dark Knight Rises from 2012, the final film in Christopher Nolan's Batman trilogy. Bane became one of the most quoted and imitated movie villains online because of his distinctive accented voice through the mask. Short clips of his lines spread widely as memes and reaction sounds on forums, video edits and soundboards. This phrase in particular survived because it works out of context, signalling the start of a game, contest or scheme in a way that feels both serious and playful.