Mussum, born Antônio Carlos Bernardes Gomes, was a beloved Brazilian comedian and a member of the comedy group Os Trapalhões, whose humour often celebrated cachaça, samba and everyday Brazilian life. His catchphrases lived on long after his death in 1994, circulating in television reruns, internet memes and short audio clips shared between friends. Bota cachaça aí became a shorthand invitation to celebrate, and it remains popular because Mussum's voice and humour are still instantly recognisable across Brazil.