Trump made 'You're fired' his catchphrase as host of The Apprentice, where he used it to eliminate contestants at the end of each episode. The line became closely linked to his blunt television persona and was widely quoted, parodied and clipped online. Short versions later circulated on soundboards and social media, often tagged alongside wrestling and television clips, because the delivery works as an instant verdict. It remains popular as a reaction sound for eliminations, failures and jokes about being sacked.