The line comes from the 3 May 2017 televised debate between Emmanuel Macron and Marine Le Pen ahead of the French presidential election run off. Macron used the old expression poudre de perlimpinpin, traditionally a quack remedy with no real effect, to dismiss his opponent's proposals as empty. The phrase surged in French media and online afterwards, spawning remixes, parodies and reaction clips, and it remains a widely recognised shorthand in France for snake oil, political bluffing and promises that sound magical but lack substance.
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Emmanuel Macron saying c'est de la poudre de perlimpinpin from the 2017 French presidential debate, used to call out empty promises and nonsense claims.
This short voice clip captures Emmanuel Macron delivering the line c'est de la poudre de perlimpinpin with a calm, dismissive tone during a televised debate. The phrase uses an old French expression for a fake magic powder that promises miracles but does nothing. His delivery is dry and cutting rather than shouted, which makes the moment feel like a polite but firm shutdown. Listeners instantly read it as scepticism, as if the speaker is exposing flimsy arguments, exaggerated claims or a too good to be true pitch in a few seconds.
