Komtiedanhe comes from the Dutch phrase komt ie dan he, roughly here it comes then, a line associated with kermis fairground announcers hyping the next ride or moment. Tagged as a kermis sound, the clip spread on Dutch soundboards and in short videos where creators need a spoken build up in Dutch. Its appeal is the recognisable slang and the announcer energy, which works even for viewers who do not speak Dutch. It remains popular for entrances, countdown style jokes and over the top reveals.