The phrase itself is everyday crude Hindi slang, and this short recording became popular as a shareable reaction rather than from a known film or show. It spread through Indian meme pages, group chats and short video edits where a one line insult could be reused instantly. Because it is so brief and recognisable, creators treat it like a verbal sticker, dropping it into unrelated situations for shock value. It remains used for prank replies and desi meme humour where bluntness is the point.