Old Town Road was released by Lil Nas X in 2018 and became a global hit after spreading on TikTok, where users paired its country trap sound with cowboy themed videos. A remix featuring Billy Ray Cyrus followed in 2019 and helped the song spend a record nineteen weeks at number one on the Billboard Hot 100. The short hook stayed popular long after the chart run because it is instantly recognisable, easy to drop into short videos and closely linked to the cowboy meme era of early TikTok.