Place it immediately after the price reveal, between the build-up and the group's reaction shot, so it becomes the punchline rather than background noise. Open with Sudden Suspense for the reveal, then follow this clip with Sad Violin to underline the defeat and close the joke.
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This is a short, roughly three-second vocal reaction in which a voice stretches out a long, wailing 'Noooo!' at a price that is far too high. It lands as exaggerated, comic dismay, the kind of over-the-top groan you make when a total, a bill or a price tag suddenly jumps. It is sharp, theatrical and instantly recognisable as a protest against paying too much.