Place it after the visual punchline, then follow with a baby laughing meme button to release the tension, or layer a goofy ahh sounds button underneath a montage of fails before cutting back to normal dialogue for the next scene.
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This clip is a 10-second chant of the syllables 'púa púa pi pi pi pi' repeated in a playful, sing-song voice. It sounds deliberately silly and catchy rather than like real words. The feeling is light, goofy and a little hypnotic, the kind of nonsense hook that sticks in your head and makes an ordinary moment feel absurd.