Never Gonna Give You Up was released by Rick Astley in 1987 and became a worldwide pop hit long before the internet turned it into a prank. In the mid-2000s, users began posting misleading links that promised one thing and played Astley's video instead, a trick that became known as Rickrolling and spread through forums, social media and video platforms. Its longevity comes from instant recognition: almost everyone knows the chorus, so the joke needs no explanation and still lands years later.
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A one-minute clip of Rick Astley's Never Gonna Give You Up, the song behind the Rickroll prank, used to bait-and-switch friends and surprise viewers online.
This clip plays the opening minute of Rick Astley's 1987 pop hit Never Gonna Give You Up, starting with its bright drum intro and instantly recognisable synth riff before Astley's warm baritone voice delivers the famous chorus hook. Listeners know it within seconds, which is exactly why it works as a prank: the cheerful, upbeat melody creates a sudden shift from whatever serious or mysterious link, video or message came before it. Instead of annoyance, most people laugh at being caught out, because the song itself is catchy, nostalgic and harmless, turning a trick into a shared joke.
