Five Nights at Freddy's: Sister Location was released in 2016 as the fifth main game in Scott Cawthon's horror series, set in a dark underground facility filled with animatronic characters. Its tense atmosphere and sudden scares made loud moments from the game especially shareable, and fans began clipping them for reaction videos, gameplay highlights and horror memes. Because the sound is short, instantly recognisable to players and easy to drop into an edit, it continues to circulate as a quick shock effect long after the game's release.