The screaming cowboy in the sky became a meme from Kirin J Callinan's 2017 song Big Enough, where singer Jimmy Barnes appears floating in the clouds letting out a huge sustained scream. Clips of that moment were cut, remixed and reposted across YouTube and meme pages, with electronic remixes like this short DJToxica version shortening it to a quick punchline. The contrast between the serious cowboy look and the absurd yell made it reusable far beyond the original video, and it remains a shorthand for overreacting to flying, falling or failing.