Place it right after the reveal or winning moment, then follow it with the Tuturu sound to keep the anime reaction going, or put it before the Anime Ahh sound effect when the surprise keeps building.
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This is a short anime-style voice clip that repeats “sugoi sugoi,” the Japanese word for amazing or wow, in a lively, upbeat voice. It feels cheerful, playful and instantly enthusiastic, like a quick burst of admiration. The repeated phrase makes it land as sincere praise or exaggerated hype, depending on the moment it punctuates.