Super Paper Mario was released for Nintendo's Wii in 2007 as a role-playing platform adventure starring Mario, and its soundtrack reworked many familiar series sounds for a paper-styled world. The death jingle keeps the recognisable downward shape of the classic Mario defeat tune but gives it a funkier, more upbeat arrangement, which helped it stand out in gameplay clips and compilations. Fans began sharing the short sound on soundboards for fail moments, and it has stayed popular because it instantly reads as a lighthearted game over without needing any dialogue or context.