Tagesschau has been the flagship news programme of German broadcaster ARD since 1952, and its opening music became one of the most recognised television themes in Germany. The melody heard here is the pre 2014 arrangement, before the programme relaunched with a new studio and updated theme in 2014. Online, the fanfare escaped its news context and became shorthand for mock seriousness, with editors using the familiar dong and brass to frame jokes, memes and homemade bulletins as if they were official reports of national importance.