Ginger is the young orange nephew of Talking Tom, introduced by Outfit7 in the Talking Ginger virtual pet app in 2012, where players could poke, feed and talk to him and hear his repeated phrases in a squeaky voice. Short clips of his giggles later spread through kids' videos, edits and soundboards as a quick laugh reaction, much smaller and cuter than a full sitcom laugh. Its lasting appeal is its size: a recognisable character laugh packed into a fraction of a second, easy to drop into any funny moment.