The phrase itself is a familiar Hindi insult, but this short version circulates online mainly as a meme audio rather than as a line from a film or show. It is commonly shared in short-form edits, gaming clips and chat audio, where the stretched ending makes it easy to recognise even without context. Its popularity comes from that mix of familiarity and timing: listeners understand the joke immediately, while creators can reuse it as a quick roast without needing a longer setup or explanation.