Demoman is one of the nine playable classes in Team Fortress 2, Valve's team-based shooter first released in 2007, and his voice lines have long been reused outside the game for comedy. The 'true story' line works because it sounds like a boast from a character famous for drinking and exaggeration, so meme makers lifted it for short videos where a claim is meant to be doubted. Its short length and instantly recognisable Scottish delivery have kept it useful for reaction edits, gaming montages and ironic storytelling long after the game's original release.