Tung Tung Tung Sahur emerged in 2025 as part of the Italian brainrot wave on TikTok, centred on an anthropomorphic wooden log character carrying a baseball bat. The name comes from its signature chant, which repeats tung before ending on sahur, a reference to the pre-dawn meal during Ramadan. Clips of the character were remixed into edits, songs and reaction videos, spreading far beyond the original posts. Its simple rhythm, strange visual and instantly repeatable hook kept it alive in meme culture long after the first viral wave.