The phrase has circulated online as shorthand for an event so rare that giving it an exact number becomes part of the joke. Creators use it in gaming videos, reaction edits and short-form clips whenever an outcome feels too unlikely to describe normally, and the longer the number looks on screen, the stronger the effect. Because the wording is simple and instantly readable, it travels easily between different kinds of videos without needing any explanation, which has helped it stay useful as a reaction to lucky moments, strange coincidences and surprising wins.