The sound circulated on TikTok as a fan made mashup titled Deja El Bully x Pacify Her, borrowing the chorus and mood of Melanie Martinez's Pacify Her, a track from her Cry Baby album. The Spanish title gave the clip a second life beyond the original song, turning it into a shareable statement against bullying that could also fit dramatic character edits. As TikTok users reused the same 25 second section, the phrase became recognisable on its own, and the clip kept spreading through meme pages, edits and reposts.