The line comes from Max Payne 3, the 2012 third person shooter developed by Rockstar Studios, where Max Payne is voiced by James McCaffrey. Payne mutters and shouts profane reactions throughout the campaign as his plans collapse, and this short outburst was clipped by fans for soundboards. It spread through gaming videos and reaction edits because the delivery is instantly recognisable even out of context. Its brevity keeps it popular for memes where a character needs a believable, fed up response in under two seconds.