The hitmarker sound is most closely associated with Call of Duty and other first-person shooter games, where it plays to confirm that a shot hit an opponent. As game clips spread across YouTube, TikTok, and meme edits, the effect moved beyond gameplay and became a quick audio cue for accuracy, embarrassment, or a perfectly timed joke. It remains popular because listeners recognize it immediately, much like a buzzer in fail edits, and because its short attack cuts cleanly through busy audio.