International Superstar Soccer Deluxe was one of the defining football games of the 16-bit era, and its Brazilian editions became especially closely linked with local football culture, including references to stars such as Ronaldinho and the Campeonato Brasileiro. The word Começou, meaning it has started, works as a natural opening cue, so clips taken from the game spread through football edits, streams and social videos as a shorthand for kickoff. Its brevity and instantly recognisable delivery keep it useful whenever a creator wants a match to feel like it is just beginning.