Beyblade began as a Japanese spinning top toy line in 1999 before expanding into manga and the 2001 anime series that reached audiences worldwide. In the English version, let it rip became the launch command shouted as bladers released their tops into the stadium, and the phrase was repeated in the theme song. Because millions played with the toys at school and at home, the line stayed tied to childhood battles. It later resurfaced in YouTube edits, nostalgia posts and meme videos whenever a spinning or racing moment needed a familiar start signal.