Apple's Mac startup chime has been part of the Mac experience since the early Macintosh era, but the version heard here is the modern chime associated with macOS Big Sur, released in 2020, and carried through later releases such as Monterey, Ventura and Sonoma. After a period when newer Macs started silently, Big Sur made the familiar tone available again on startup. It spread online through unboxing videos, setup tours and tech memes, and it remains popular because it instantly signals an Apple computer powering on.
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The clean MacBook startup chime from macOS Big Sur onward, a short bright tone played when the computer powers on and used in tech edits and nostalgia clips.
This is the short startup chime that plays when a modern MacBook powers on, a clean, polished two-part tone that rises gently and then resolves with a soft, warm finish. It lasts only a few seconds, but its smooth, almost bell-like quality makes it instantly recognisable, even without seeing the screen. The sound feels calm, premium and familiar, signalling that the machine is waking up and ready to work. For viewers, it creates a small moment of anticipation and nostalgia, especially for anyone who has used a Mac, and it can make a tech video, unboxing or setup scene feel polished and authentic.
