Super Mario 64, released by Nintendo in 1996, was the first fully three-dimensional Mario platformer, and its simple damage sounds became familiar to a generation of players who grew up with the Nintendo 64. As gameplay clips and retro gaming edits spread online, Mario's short hurt grunt was lifted out of its original context and reused as a quick reaction sound. It survives because it is instantly understood, even by viewers who never played the game, as the sound of a small, comic failure.