Michael Jackson, known as the King of Pop, made the hee hee one of his most recognisable vocal trademarks across hits from the Thriller and Bad era, often paired with his crotch grab and dance moves. The ad lib became part of his stage persona in the 1980s and stayed in pop culture through impersonations, parodies and remixes. Online, the isolated clip spread as a meme sound for confident entrances and dance edits, where its familiarity needs no introduction or explanation for most viewers today.