Super Mario Galaxy, released by Nintendo for the Wii in 2007, follows Mario as he travels across galaxies to rescue Princess Peach from Bowser. When players run out of lives, this short game over cue plays over the ending screen, marking the end of that run. Its gentle orchestral style helped it stand apart from louder arcade game over sounds, and clips of it have since been reused by streamers, editors and meme creators to mark failure in gameplay videos, reaction edits and short-form comedy.