The clip circulates in Russian speaking gaming communities as a Brawl Stars meme, shared in its full ten second form rather than a trimmed version. The phrase ah ty kisya is a familiar teasing way to address a cat, which is why the exaggerated delivery travels well beyond the game as a general reaction. It is passed around in chats, short edits and soundboards where a long, drawn out scolding feels funnier than a quick one liner, and it remains popular for playful blame.