The line comes from a 2009 episode of the ABC reality series Wife Swap featuring Curtis Holland, nicknamed King Curtis, who clashed with a swapped mother over removing bacon and other junk food from the house. A clip uploaded to YouTube spread widely, inspiring remixes, autotune edits, and repeated quoting of his food rules. Its short length and clear delivery helped it survive as a reaction sound long after the episode aired, especially in food and comedy edits.