Hotline Miami, released in 2012, is a fast, brutal top-down action game set in a neon version of 1980s Miami, where the player and enemies usually die from a single hit. Short impact sounds like this grunt became closely associated with that sudden, unforgiving combat and were ripped and shared widely on gaming soundboards and in edited clips. It remains popular because it is instantly recognisable to fans of the game, yet short and versatile enough to work outside it, adding a punchy, game-like reaction to deaths, fails and slapstick moments in modern short-form videos.