Put it at the reveal in a short edit, after Dun Dun Dun sets up the moment and before Vine Boom lands the punch, so the three beats read as setup, reveal and payoff.
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This 19-second clip is a bright, ringing ding-a-ling sound with a playful Indian-style lilt, built around a clear chiming tone that repeats through the short piece. It feels light, cheeky and instantly attention-grabbing, like a small joke landing at just the right second. It was made by Darsh.