The clip circulates mainly as a short Brazilian Portuguese voice note shared in chats and on soundboards, where brief named callouts are reused as inside jokes. Its appeal comes from how specific the name José Samuel sounds paired with the odd phrase sem graxa você, which makes it easy to drop into unrelated conversations for comic effect. Clips like this spread because friends tag or tease a particular person, then keep reusing the same recording in group chats, short video edits, and reaction replies long after the first share.