Morning Glory is presented as a Samsung ringtone, and that phone connection is the main reason people recognise it instantly. Ringtones and alarm tones travel easily online because listeners already associate them with waking up and checking a phone, so short clips get shared, remixed, and reused in edits and meme videos. Its continued use comes less from a single viral moment than from that everyday familiarity: the tune is short, recognisable, and easy to drop into a scene that needs a light, morning feeling.