'Tümay dondurma' circulates as a short Turkish phrase meme built around the word for ice cream, shared across soundboards and short-form video edits. Clips like this usually take off when creators pair a funny delivery with relatable food moments, and the phrase format makes it easy to remix into duets, stitches and reaction cuts. Because dondurma is tied to summer street culture in Turkey, the sound keeps resurfacing in warm-weather compilations and dessert jokes. Its staying power comes from simplicity: two words, one clear image, endless reuse.