Rede Globo, Brazil's largest television network, created this short ident for its coverage of the Rio de Janeiro 2016 Summer Olympics. In Brazil, such idents, known as vinhetas, mark the start of a programme or a special broadcast, and this one became closely associated with Globo's Olympic presentation that summer. After the Games, the clip circulated on soundboards and in video edits, where creators reused it as a shorthand for a major sporting event. Its brevity and instantly recognisable broadcast tone keep it useful long after Rio 2016.
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The short opening jingle Rede Globo used for Rio 2016 Olympics coverage, with bright brass and a rising fanfare for big sporting moments in videos.
This is the brief two-and-a-half-second ident Rede Globo played to open its broadcasts of the Rio 2016 Olympic Games. A punchy brass fanfare rises quickly over a driving rhythm, building anticipation in just a couple of beats before cutting off cleanly. It sounds official, celebratory and instantly televisual, like the start of a major live event rather than a piece of background music. That sense of occasion is why editors use it to introduce sports clips, results and highlight reels, giving even a short video the polished feel of a television broadcast.
