Ahri is a playable champion in League of Legends, Riot Games' multiplayer online battle arena title, where she debuted in 2011 as a fox-like mage. Like every champion in the game, she has a dedicated death voice line that plays whenever she is slain, and players began clipping those lines for soundboards years ago. This particular death cry circulates in gaming edits, fail compilations and reaction memes, where its dramatic tone marks a defeat without needing any explanation. Its staying power comes from how recognisable it is to the game's huge player base.