Bristleback is a hero in Dota 2, Valve's team-based multiplayer game, known for his quill-covered back and for dealing extra damage to enemies attacking him from behind. In-game taunts are short animations and voice clips players trigger to show off or provoke opponents, and this first taunt became a favourite for Bristleback players because it matches his cocky, hard-to-kill playstyle. It spread through gameplay videos, streams and soundboards, where Dota fans reuse it outside matches to joke about surviving damage or shrugging off an attack.